About Us

Rev Leadership

Rev Publishing Sound business owner and builder, Dan Pasco stands at the helm of Rev Publishing Inc. as its Publisher, President and CEO. As a marketing specialist, Dan’s entrepreneurial expertise and experiential knowledge within the media industry accounts for the soaring success of Rev’s eclectic trademark line of publications. Today, 14 years after its inception, Rev Publishing Inc. produces and distributes thirty-seven magazines and three savings publications, as well as a vast social network reaching a wide audience, which is growing every day. For 2013-14, Pasco has expanded Rev’s vision towards a digital, online platform, establishing a wider reach, moving towards a global market.

About Rev Publishing

Niagara Falls Rev Publishing Inc. is North America’s most progressive publisher of a niche market; consumer lifestyle magazines. Rev publications provide advertisers a unique means to attract both locals and travelers to their region with distribution that targets consumers where they live, where they shop and where they play. Rev’s editorial strategy provides a platform that effectively highlights the positive experiences that readers can enjoy with your products and your services. Through positive community and business-to-business partnerships, Rev Publishing creates win/win opportunities for both advertisers and distribution partners while helping consumers make choices that are right for them.

Timeline

2014
Niagara Falls Meetings Destination Magazine.
Save a Buck app.
Today Magazine site relaunch.
Today Local Edition launches

2013
WEGO Niagara Falls Bus Transit Exclusive
Advertising Opportunity launches.

2012
Niagara-on-the-Lake Magazine launches
Daily Deal and Coupon Site
www.GrabJab.com launches.

2011
VIVO Magazine launches – fills market niche; Seneca Today Magazine launches; OTB Magazine launches.

2010
Niagara Today renamed Today Magazine – outpaces competitors.

2009
Niagara Today regional lifestyle publication launches.

2007
Rev institutes quality improvement for in-room magazine to meet partners’ brand standards.

2006
Niagara Dining Guide launched – immediately gains strong customer support.

2005
Rev introduces in-room magazine (Niagara Today).

2004
Save-a-Buck program releases tourism initiative with great success.

2003
Dan Pasco merges Save-A-Buck coupon booklet with Metroland.

2002
Save-A-Buck expands into southern Ontario.

2001
Rev Publishing Founded
Dan Pasco launches Save-A-Buck coupon booklet as a direct mail piece, targeted to homes across the Niagara Region.